
Introducing PUREOLOGY… a revolutionary brand that offers a new standard of professional colour care by
guaranteeing colour radiance and longevity with its unique Antifade Complex® and ZeroSulfate shampoos.
Created exclusively for colourists and their clients, PUREOLOGY’S high performance naturally derived, luxurious
colour care contains organic botanicals and 100% vegan formulas - a salon industry first.
Since its inception in California in 2001 by salon industry pioneer, Jim Markham, PUREOLOGY has earned the
esteem as the #1 colour care brand in the United States, and established itself as a prestige brand committed to
superior product-performance with an uncompromised ethos on sustainability.
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